Dutch Bros Coffee · Cookie Butter Latte, Freeze, or Chai
A latte, freeze, or chai drink with a cookie butter swirl, cold foam, and a cookie butter drizzle.
Which US restaurant chains put chai on the menu, when each launch ran, and who got there first.
MenuLaunches has tracked 7 chai menu launches across 2 US restaurant chains between 2026 and 2026, peaking in 2026-08. The chains that use it most are Dutch Bros Coffee, Starbucks.
When chains actually put this on the menu.
Ordered by announce date.
| # | Chain | Item | Announced |
|---|---|---|---|
| 1 | Starbucks | Iced Banana Bread Chai | August 26, 2026 |
| 2 | Starbucks | Iced Chaider | August 26, 2026 |
| 3 | Starbucks | Pumpkin Spice Chai | August 26, 2026 |
| 4 | Starbucks | Iced Pumpkin Cream Chai | August 26, 2026 |
| 5 | Starbucks | Gingerbread Chai | October 5, 2026 |
| 6 | Starbucks | Gingerbread Chai | October 27, 2026 |
| 7 | Dutch Bros Coffee | Cookie Butter Latte, Freeze, or Chai | October 27, 2026 |
A latte, freeze, or chai drink with a cookie butter swirl, cold foam, and a cookie butter drizzle.
A holiday chai drink with gingerbread flavoring, returning as part of Starbucks' holiday menu.

A returning holiday chai beverage flavored with gingerbread.

Milk, ice, chai tea concentrate infused with spices, and classic syrup, topped with pumpkin cream cold foam.
Steamed milk, chai tea concentrate, and pumpkin sauce, topped with pumpkin pie spices.
Strawberry Acai Refresher base, chai tea concentrate, and water, served over ice.

Chai concentrate, milk, and banana syrup served over ice, topped with brown sugar cold foam and cinnamon dolce topping.