MenuLaunches

Live · updated daily

New restaurant menu items and LTOs, tracked daily.

Every new fast food menu item and limited-time offer across US chains — what launched, what it costs, where you can get it, when it ends, and the source that proves it. Free.

Key data

MenuLaunches tracks new menu items and limited-time offers at US restaurant chains. The tracker currently holds 983 published launches from 102 chains across 149 monitored brands, and was last refreshed on October 28, 2026. Every record carries the chain, item name, launch type — limited-time offer, permanent addition, returning, seasonal, test-market or discontinued — the availability window where stated, the price where stated, and a link to the original announcement.

Launches tracked
983
Chains covered
102
New this week
96
Ending in 7 days
66

Latest launches

Newest first, across every chain we monitor.

This week →
SeasonalWhile supplies last

El Pollo Loco · Pumpkin Pie Mini Churros

A new seasonal fall dessert item: mini churros with a pumpkin pie flavor.

SeasonalWhile supplies last

El Pollo Loco · Red and Green Chili Cheesy Enchilada Double Chicken Bowl

A new seasonal fall entree bowl featuring red and green chili cheesy enchilada flavors with double chicken.

SeasonalWhile supplies last

Krispy Kreme · Halloween donut collection inspired by Looney Tunes

A lineup of Halloween-themed doughnuts featuring Looney Tunes characters including Bugs Bunny, Lola Bunny, Sylvester, Tweety, and Taz.

Starbucks Bearista Glass Cold Cup
ReturningWhile supplies last

Starbucks · Bearista Glass Cold Cup

A teddy bear-shaped glass cold cup with a green beanie-style lid and striped straw, originally released in 2025 as part of Starbucks' holiday merchandise lineup.

Starbucks Glass Bearista Cold Cup―Surprise Box Edition
New permanentPermanent

Starbucks · Glass Bearista Cold Cup―Surprise Box Edition

A 20-ounce teddy bear-shaped glass cold cup sold as a mystery box, with five different designs; customers do not know which design they will receive until opening the box.

Wingstop Lemon Pepper Trio
Limited-time offerWhile supplies last

Wingstop · Lemon Pepper Trio

A limited-time offer from Wingstop launched in September, described as new menu innovation and integrated into the company's paid and social marketing channels.

Jack in the Box Mutant Marinara
ReturningWhile supplies last

Jack in the Box · Mutant Marinara

A returning marinara dipping sauce included with the Doomsday Dipping Box and available with Mozzarella Sticks orders.

Ending soon

Limited-time offers whose window closes within two weeks.

Full calendar →

Most active chains this month

All rankings →

Trending flavours

What chains are putting on menus right now.

MenuLaunches is built by Tastewise, whose food & beverage AI is used by

  • Kroger
  • Mars
  • PepsiCo
  • Nestlé
  • Kraft Heinz
“Tastewise is my secret tool for knowing what consumers want next and why.”
Tess Sansbury, Marketing and Innovation Lead, DSM · on Tastewise, the platform behind MenuLaunches

Frequently asked questions

What counts as a new menu item?
A specific, named item that a US restaurant chain has announced as new, returning, changing availability or being discontinued. Rankings, reviews, recipes and price promotions on existing items are not launches.
How often is MenuLaunches updated?
Continuously. Fast-moving sources are polled hourly, trade and consumer media every few hours, and chain newsrooms twice a day.
Is it really free?
Yes. Every launch page, weekly roundup, calendar month, category and tag page is free and needs no signup. A free account unlocks full chain history, CSV export and the calendar feed.
Where does the data come from?
Chain newsrooms, press wires, trade publications and consumer food media. Every published launch carries at least one source with a quote from the original announcement, linked on the page.
What is an LTO?
A limited-time offer — a menu item sold for a defined window rather than added to the permanent menu. MenuLaunches tracks the start and end dates of each one where the source states them.

Open every chain's full launch history

A free account opens the complete timeline for every chain we track, not just the most recent few. No credit card.

Built by Tastewise. Tastewise is the AI platform built for food & beverage, trained on trillions of real-time F&B signals across menus, recipes, social, delivery and eRetail.

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