MenuLaunches

Every matcha menu item, by chain and by year

Which US restaurant chains put matcha on the menu, when each launch ran, and who got there first.

Key data

MenuLaunches has tracked 9 matcha menu launches across 6 US restaurant chains between 2026 and 2026, peaking in 2026-10. The chains that use it most are KFC, 7 Brew Coffee, Starbucks, Dunkin'.

Launches
9
Chains
6
Years covered
2026–2026
Peak month
2026-10

Launches by month

When chains actually put this on the menu.

  • 1
    26-08
  • 2
    26-09
  • 6
    26-10

Who launched matcha first in 2026

Ordered by announce date.

#ChainItemAnnounced
1StarbucksIced Pumpkin Cream MatchaAugust 26, 2026
2The Coffee Bean & Tea LeafGoblin Iced LatteSeptember 14, 2026
3P.F. Chang'sMatcha MartiniSeptember 16, 2026
4Dunkin'Franki MatchaOctober 1, 2026
5StarbucksIced Banana Bread Matcha LatteOctober 9, 2026
6Dunkin'Marshmallow Tiramisu MatchaOctober 9, 2026
7StarbucksIced Pumpkin Cream MatchaOctober 9, 2026
87 Brew CoffeeFrankenchai Matcha LatteOctober 14, 2026
9KFCMatchaOctober 14, 2026

All launches

New permanentPermanent

KFC · Matcha

A Kwench by KFC beverage made with PerfectTed ceremonial grade matcha tea, vanilla syrup, strawberry puree, and shortcake crumb.

SeasonalWhile supplies last

Starbucks · Iced Pumpkin Cream Matcha

A matcha drink blending pumpkin spice flavors with matcha, finished with cream, served iced.

SeasonalWhile supplies last

Dunkin' · Marshmallow Tiramisu Matcha

A matcha drink combining green tea with tiramisu-flavored syrup, topped with marshmallow-flavored cold foam and hot chocolate powder.

SeasonalWhile supplies last

Starbucks · Iced Banana Bread Matcha Latte

A matcha latte blended with banana, cinnamon, and nutmeg flavors, available iced or hot.

Starbucks Iced Pumpkin Cream Matcha
SeasonalWhile supplies last

Starbucks · Iced Pumpkin Cream Matcha

Matcha, milk, and classic syrup, served over ice and topped with pumpkin spice cold foam and pumpkin pie spices.