MenuLaunches

New menu items — menu launches and LTOs

Every new menu items we have tracked at a US restaurant chain, newest first.

Key data

MenuLaunches has tracked 60 new menu items across 27 US restaurant chains, including Starbucks, 7-Eleven, Chipotle Mexican Grill, Shake Shack, Fogo de Chão.

Launches
60
Chains
27

Latest

Starbucks Glass Bearista Cold Cup―Surprise Box Edition
New permanentPermanent

Starbucks · Glass Bearista Cold Cup―Surprise Box Edition

A 20-ounce teddy bear-shaped glass cold cup sold as a mystery box, with five different designs; customers do not know which design they will receive until opening the box.

Starbucks Bearista Glass Cold Cup
ReturningWhile supplies last

Starbucks · Bearista Glass Cold Cup

A teddy bear-shaped glass cold cup with a green beanie-style lid and striped straw, originally released in 2025 as part of Starbucks' holiday merchandise lineup.

Chipotle Mexican Grill Smoked Brisket
ReturningWhile supplies last

Chipotle Mexican Grill · Smoked Brisket

Mesquite-smoked, seared, seasoned and sauced beef brisket made with Responsibly Raised beef, hand-chopped in small batches and served as a protein option at Chipotle restaurants in the U.S. and Canada.

Fogo de Chão Protein Plates
New permanentPermanent$45.00

Fogo de Chão · Protein Plates

A dinner plate featuring 8 to 10 ounces of a fire-roasted cut such as picanha, fraldinha, lamb picanha, double-cut pork chop or roasted chicken, served with unlimited access to the Market Table and Brazilian sides like pão de queijo, crispy polenta and caramelized bananas, for up to 85 grams of prot

ReturningWhile supplies last

Logan's Roadhouse · Prime Rib

Slow-roasted prime rib seasoned with Logan's signature rub, slow-roasted for six hours and hand-carved to order, served with a choice of two sides.

Limited-time offerWhile supplies last

Logan's Roadhouse · Lemon Caper Fried Chicken

Hand-breaded chicken breast smothered in lemon caper sauce and served over mashed potatoes, with two sides.

Limited-time offerWhile supplies last

Logan's Roadhouse · Honey BBQ Pork Chops

Two 6-oz. pork chops glazed with Honey BBQ sauce and served over apple and corn compote, with two sides.

Limited-time offerWhile supplies last

Logan's Roadhouse · Texas Ribeye

A 12-oz. hand-cut ribeye topped with Cajun butter and a roasted jalapeño, served with two sides.

Limited-time offerWhile supplies last

Logan's Roadhouse · Shrimp Scampi Pasta

Barilla Al Bronzo linguine topped with six jumbo shrimp, broccoli, creamy scampi sauce and Parmesan cheese, served with cheesy bread.

Limited-time offerWhile supplies last

Logan's Roadhouse · 8-oz. Sirloin & Shrimp Scampi

Mesquite wood-grilled sirloin topped with three jumbo shrimp prepared scampi style, served with two sides.

KFC Sweet Lightning
DiscontinuedDiscontinued

KFC · Sweet Lightning

An exclusive Mountain Dew flavor sold only at KFC locations, described as a sweet honey-peach flavor, launched in 2019 and being discontinued as KFC switches from Pepsi to Coca-Cola.

Limited-time offerWhile supplies last

Applebee's · Skillet lineup: cheesy chicken, shrimp chicken scampi, and garlic sirloin

A fourth-quarter skillet lineup featuring cheesy chicken, shrimp chicken scampi, and garlic sirloin options.

Limited-time offerWhile supplies last

Applebee's · Don Julio Poolio

A higher-priced beverage served in a bright blue inflatable pool, sold alongside the All You Can Eat promotion.

Chili's Grill & Bar Patrón Frozen lineup
New permanentPermanent$10.00

Chili's Grill & Bar · Patrón Frozen lineup

A frozen margarita lineup made with Patrón tequila, developed after insights showed many margarita lovers prefer frozen options.

ReturningWhile supplies last$59.99

Popeyes · Cajun-Style Turkey

A fully cooked turkey marinated and seasoned with Popeyes' Cajun spices, requiring only thawing and reheating. Packaging includes gravy preparation instructions. Can be paired with sides like Homestyle Mac & Cheese and Mashed Potatoes with Cajun Gravy.

New permanentPermanent

Noodles & Company · Ramen

Ramen is being made a permanent part of the menu.

New permanentPermanent

Red Lobster · Margarita

A new margarita drink.

Denny's Beef Empanada
Limited-time offerWhile supplies last$5.99

Denny's · Beef Empanada

Empanada filled with seasoned beef made with tomatoes, onions, and Kalamata olives, served with salsa.

ReturningWhile supplies last

Chick-fil-A · Chicken Tortilla Soup

A returning soup made with chicken and tortilla, previously sold at Chick-fil-A.

Noodles & Company Chili Garlic Ramen
ReturningWhile supplies last

Noodles & Company · Chili Garlic Ramen

A brothless ramen dish introduced last October as a limited-time offer, later credited with bringing in many new customers.

Taco Cabana Chicken Poblano Double Crunch Pizza
ReturningWhile supplies last

Taco Cabana · Chicken Poblano Double Crunch Pizza

Two layers of crunchy tortillas filled with refried beans and topped with Chicken Poblano, sour cream, shredded cheese and diced tomatoes.

Applebee's Garlic Sirloin Skillet
ReturningWhile supplies last$18.99

Applebee's · Garlic Sirloin Skillet

Seasoned top sirloin steak grilled and smothered in buttery garlic and parsley, served sizzling with garlic mashed potatoes and seasoned broccoli.

ReturningWhile supplies last$12.99

Applebee's · Sizzlin' Skillets

A skillet dish lineup served with garlic mashed potatoes and broccoli, including options like Garlic Sirloin Skillet, Bourbon Street Chicken & Shrimp, and Bourbon Street Steak.

Limited-time offerWhile supplies last$12.99

Applebee's · Cheesy Chicken Skillet

Grilled chicken breast smothered in a Parmesan and White Cheddar cream sauce, topped with Applewood-smoked bacon and crispy onions, served sizzling with garlic mashed potatoes and seasoned broccoli.

Limited-time offerWhile supplies last$12.99

Applebee's · Chicken & Shrimp Scampi Skillet

Grilled chicken breast paired with sautéed shrimp in a garlicky lemon butter sauce, served sizzling with garlic mashed potatoes and seasoned broccoli.

Panda Express Cantonese BBQ Brisket
Limited-time offerWhile supplies last

Panda Express · Cantonese BBQ Brisket

Slow-roasted, smoked brisket cut into bite-sized chunks and wok fried with Char Siu-style BBQ sauce, offered as a limited-time protein option available in combo meals or a la carte.

Olive Garden Spicy Alfredo Fettuccine
New permanentPermanent

Olive Garden · Spicy Alfredo Fettuccine

A spicy version of Olive Garden's fettuccine Alfredo pasta dish.

New permanentPermanent

Outback Steakhouse · Best Steaks Ever

A revamped steak lineup at Outback with a new steak seasoning, clamshell grills, and new cuts including a New York Strip, aimed at improving consistency and flavor.

Limited-time offerWhile supplies last$24.99

Red Lobster · Old Bay Seasoned Scampi

A shrimp flavor seasoned with Old Bay seasoning, added to Red Lobster's Endless Shrimp lineup which allows unlimited shrimp ordering with a side and Cheddar Bay Biscuits.

McDonald's Vanilla Swirl with Coca-Cola
Limited-time offerWhile supplies last$3.89

McDonald's · Vanilla Swirl with Coca-Cola

A drink combining Coca-Cola with vanilla flavoring and cold foam, also available as a Dirty Dr Pepper variant.

McDonald's Orange Dream with Fanta
New permanentPermanent$3.89

McDonald's · Orange Dream with Fanta

A drink featuring orange-flavored Fanta with a cold foam topping, also available with Hi-C and vanilla flavoring.

McDonald's Pickle Brine
Limited-time offerWhile supplies last

McDonald's · Pickle Brine

Bottled pickle brine from McDonald's pickles, released for Chicago Marathon weekend.

SeasonalWhile supplies last

Dave & Buster's · Freak Show

A cocktail made with Crown Royal Whisky, vanilla, premium citrus sour and aromatic bitters, topped with a Freakshow Cabernet float and finished with a dried orange and vampire fangs.

SeasonalWhile supplies last

Dave & Buster's · Possession

A cocktail made with Absolut Vodka, cherry, Sprite and premium citrus sour with shimmering luster dust, finished with a sugar rim, glowing ice cube and freeze-dried grape ice cream.

SeasonalWhile supplies last

Jason's Deli · Beef Stew

A soup combining tender pot roast, potatoes, carrots, peas and a medley of garden vegetables in a rich, savory broth.

ReturningWhile supplies last

Shake Shack · Truffle Menu

A truffle-themed menu lineup brought back by Shake Shack.

New permanentPermanent$2.00

7 Brew Coffee · Protein Boost

An add-on option giving guests 15g of protein added to any handcrafted drink on the 7 Brew menu, including coffee, energy drinks, soda, tea, lemonade, smoothies and shakes.

Seasonal12 days left

Buffalo Wild Wings · Vampirita

A Halloween-themed margarita made with Lunazul Blanco Tequila, triple sec, black cherry, lime sour, and fresh lime juice, served with a black salt rim and bat trinket.

Chipotle Mexican Grill Margaritas
Test marketWhile supplies last$6.00

Chipotle Mexican Grill · Margaritas

A pop-up tour bringing $6 Margaritas to one Chipotle restaurant each weekend in October, alongside Halloween décor and interactive experiences.

ReturningWhile supplies last

Olive Garden · Never-Ending Pasta Pass

A pass allowing unlimited pasta access, brought back after a six-year absence from the market.

Test marketWhile supplies last

Olive Garden · Calabrian Steak & Shrimp Bucatini

A protein-forward dinner dish combining steak and shrimp with bucatini pasta, part of Olive Garden's testing of more protein-forward dinner items.