MenuLaunches

Every brisket menu item, by chain and by year

Which US restaurant chains put brisket on the menu, when each launch ran, and who got there first.

Key data

MenuLaunches has tracked 6 brisket menu launches across 4 US restaurant chains between 2026 and 2026, peaking in 2026-09. The chains that use it most are Chipotle Mexican Grill, Culver's, Jimmy John's, Twin Peaks.

Launches
6
Chains
4
Years covered
2026–2026
Peak month
2026-09

Launches by month

When chains actually put this on the menu.

  • 3
    26-09
  • 3
    26-10

Who launched brisket first in 2026

Ordered by announce date.

#ChainItemAnnounced
1Twin PeaksGame Day FranksSeptember 8, 2026
2Jimmy John'sSweet & Spicy BBQ Brisket SandwichSeptember 14, 2026
3Jimmy John'sHickory Brown Sugar BBQ Brisket SandwichSeptember 14, 2026
4Culver'sBBQ Brisket Pub BurgerOctober 26, 2026
5Chipotle Mexican GrillSmoked BrisketOctober 26, 2026
6Chipotle Mexican GrillMesquite-Smoked BrisketOctober 27, 2026

All launches

Chipotle Mexican Grill Smoked Brisket
ReturningWhile supplies last

Chipotle Mexican Grill · Smoked Brisket

Mesquite-smoked, seared, seasoned and sauced beef brisket made with Responsibly Raised beef, hand-chopped in small batches and served as a protein option at Chipotle restaurants in the U.S. and Canada.

Culver's BBQ Brisket Pub Burger
Test marketWhile supplies last

Culver's · BBQ Brisket Pub Burger

A burger featuring smoky brisket, a beef patty (with options for two or three), a sweet and tangy BBQ sauce, Wisconsin cheddar cheese, and pickles, served on a cornmeal-dusted potato bun.